2nd Sem Marketing Plan - Theme UCSE

To          :   Key Points of the 2012 Second Semester Marketing Plan

l.  UCSE  Unique Customer Service Experience

      Equipment (New and latest)
                 Led TV,
                 New tent, chairs, motif
                 DVD player
                 Wifi
                 Clean good smelling in repair vehicle, with AC
                 ID, uniform
                 Sculptures
                 Unique toilets
                 Picture frames
                 New furnitures
                 New paints
                 New decors
                 New motif


     Procedures:

                 Hiring, training of marketing staff
                 Quick and complete action on customer request and complaints
                 Courtesy and respect
                 Controllership -  up to date records, documentation
                 Cleanliness, landcscaping
                 New prayers, new songs new tributes
                 Checklisting of  UCSE

2.  Alive and Kicking Marketing Staff

               Attractive incentive

3    External  - Feeding Program

4.   Body Crypts in Tandem with SSS funeral benefits

Jorge Saguinsin