Kindly complete other delivereables like your JD and appointment
Be guided by the following requirements for a corporate and marketing plan that is required of your position
It must be a grow memo and covers the 4 m (the inputs) through puts and outputs required for a strategy.
1. Goal:
COMPLETION OF THE 2015 AND 16 VISION
1 Sales Est 3,000 units plots
300 BC
Calamba, Panga, La Union 100 each
100 cms Calamba and Panga
Cremation 200 Panga
200 Calamba
Prepaid Interment Service 500
2. Cash receipts
2. Reality
The market/ changing customer wants (Opportuntiy
Competition (Threats)
Company
S W (what we did well, did not do well?
3. Options
4. WTDN
1. Strategy:
Always include park beautification, cs, completion of projects, manpower development
2. Inputs:
1. Manpower - hiring, rank and file; executive, sales execs; training, (team building) new salary scale, other incentives, performance evaluation
2. Money - budget internally generated funds, borrowing,
Cap ex - construction costs, FFE acquisition
chapel, crem at Calamba and La Union
Op ex projected:
Labor costs, rent, utilities, ME etc
3. Machinery
TPM, inventory, 5s
4. Methods
Manuals, training, review, monitoring reporting
3 Throughput:
Programs, Timelines, Resources, who are accountable to implement the strategies. reporting requirements, catalysts needed
(reflected in the form of calendar or excel)
4. Outputs:
landmarks, projects that are completed as result of 2 and 3
Thus:
1. Filling up of all positions
2. Performance evaluations/promotions
3. Projects:
2 Crematorium
2 BC projects
CR in Iloilo
Lamp posts
New uniform
4. Beautiful memorial parks
Thus we can have contests for :
For GT
1. Landscaping projects (refer to Jorgeuslandscape blog) especially
herbal and vertical gardens
2. Fountains and waterfalls
3. Lantern making
For office staff
Office decor
6. Marketing plan
1. Promotion - use of social media; the tribute, holy gardens best picture posting; free wifi connect at the memorial park, wifi paburol
Please use the promo items to get back to old customers and do repeat sale. We buy the power pack and another item to get back to SSN and GE buyers for repeat sale
2. Placement
3. Prices - + 3 to 5 % to cover salary increases including interment fee
4. Products - as we discussed (still unsubmitted); special sections of the park
Include process, and personnel
There are plenty of blanks that need to be filled and details to be fleshed out. Please discuss with me should you find challenges
Jorge U. Saguinsin
Senior Managing Director
