What: UNDAS FLASH PROMO 2017. This involves 15% discount to all existing customers /Rewards card holder for REGULAR PRICED LOTS ONLY (special promo plots for Pangasinan and Calamba are excluded) based on NLP
We benchmark the Phoenix promo of selling gasoline only at P16/per liter for an 8 hour period during their 16th anniversary of being listed at PSE. It generated huge response and traffic jam
Objectives:
1. To achieve sales of say 1,200 additional for 2017
2. To generate cash flow/receipts of P30,000,000
Duration/Time:
The target/event date is Nov. 1,2017
Preparation: The sbu may accept P5,000 reservation for as early as 5 days before, and as late as 7 days after for acceptance of full payment
The PPA to be used are dummies, and meticulously typed and printed. The 3ffb shall accept submission of completed PPA up to Nov. 15
This September:
1. Submit inventories of plots to be sold under this promo
2. Notify JV partner
Inclusion:
SBUs: all SBUs including HAMP
Products: only regular priced plots
Pre requisite:
Complete staff/removal of deadwood
Upgraded acquisition of additional computers
Retraining of staff
PTM : existing customer, customers with rewards card
PTM : existing customer, customers with rewards card
Link to customers:
1. Via soc media
2. Text messages, email barrage
3. Agents: based on NLP
Sales Exec - 5%
Sales Manager 7%
Sales Director 10%
Outright
Incentives for SBU 3f:
SBU 95% - 0.75%
100% - 1.00
110. 1.30
120 1.50
3fL 95 - 0.10
100. - 0.15
110 - 0.25
130 - 0.30
Computation: Cost benefit analysis
1. Why can we give 15% discount for spot cash based on NLP
For Cash sale:
1. No more collection fee - 5%
2. Insurance - 4%
3. Regular cash discount 5%
Total 14%
2. Reduction in com:
From 13 to 10% of SD 3% x .50 = less 1.5%
From 10% to 7% for SM 3 % x .50 = less 1.5%
Even out na no loss on our part
3. Computation for estimated NCR of P30,000,000
less ME 20% 6,000,000
NSP 24,000,000
less VAT 12% 2,888,000
PC 18% 4,320,000
Amount for sharing 16.800,000
say 50 -50 8,400,000 our share
Incentive less 2% 600,000
of total
Net share 7,800,000
That is a lot of cash flow for a 14 day period vs say for 1,000 plots at say P800 per month, that is only a net of P400,000 per month.
It is an extra ordinary short period to raise large sums for: cap ex, or payment of balance of our payment to the land owner
--
Sales Exec - 5%
Sales Manager 7%
Sales Director 10%
Outright
Incentives for SBU 3f:
SBU 95% - 0.75%
100% - 1.00
110. 1.30
120 1.50
3fL 95 - 0.10
100. - 0.15
110 - 0.25
130 - 0.30
Computation: Cost benefit analysis
1. Why can we give 15% discount for spot cash based on NLP
For Cash sale:
1. No more collection fee - 5%
2. Insurance - 4%
3. Regular cash discount 5%
Total 14%
2. Reduction in com:
From 13 to 10% of SD 3% x .50 = less 1.5%
From 10% to 7% for SM 3 % x .50 = less 1.5%
Even out na no loss on our part
3. Computation for estimated NCR of P30,000,000
less ME 20% 6,000,000
NSP 24,000,000
less VAT 12% 2,888,000
PC 18% 4,320,000
Amount for sharing 16.800,000
say 50 -50 8,400,000 our share
Incentive less 2% 600,000
of total
Net share 7,800,000
That is a lot of cash flow for a 14 day period vs say for 1,000 plots at say P800 per month, that is only a net of P400,000 per month.
It is an extra ordinary short period to raise large sums for: cap ex, or payment of balance of our payment to the land owner
SETTING THE STANDARDS IN INTERMENT SERVICE
Innovation creates more wealth and more customers
Sgd: Jorge U. Saguinsin
Be a BIDDA now
RRURAC (Read, Reflect, Understand, Realize Act, Check)
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