Showing posts with label bone transfer promo. Show all posts
Showing posts with label bone transfer promo. Show all posts

August 19, 2011

Summary of our Second Semester Marketing Directions and Plan

Constant & close communication. 5 discplines: mental models, personal mastery, systemic thinking, shared vision, team learning. Are we close? Strictly acknowledge reading and understanding by promptly making a comment..comply.

l.  Free

      l.  Free interment
          > 4% of total interment shall be awarded free;  those who have been interred will get a refund
          >  this means @ every 25 interments shall be free;  we shall firm up the number and sequence of those who have been interred.
          >  excluded from the count:   pis and senior citizen beneficiary.
          > we will make the award once we completed the master list.
          > this office shall designate after a draw lot, which is the sequence in the SBU.  Thus if we pick up 4; the winning free interment shall be 4, 29, 54, 79, l04 etc.
          > we try the duration for only 20ll

      2.  FOFF - this is a continuing free service

      3.  Free lots.

          > those in designated plots shall be eligible for this.  Only those who make the 20% d/p. 5% of the total plots shall be FREE.
          >those who get cash discounts and other freebies are not counted.
          >a master list of those who bought shall be maintained  tightly and strictly
          > every 20th lot shall be free.
          > this office shall draw lots which shall be number sequence of the free., Thus if we draw 7, the sequence shall be 7, 27, 47, 67, 87, l07.
          > duration shall be until such time that the lots in/ the block/ quadrant are sold out.

       4. 5% d/p.

       5.  Bone transfer promo.

       6.  Free obituary to existing  customers;

        7.  Senior citizen discount


ROUTINE:

l.  Leafletting

2.  Promo items during saturation/prospecting

3.  Billboards and tarpaulin

4.  Use of social media:  twitter, blogging, facebook liking.

5.  Email, textblast via sun, txatll l5

6.  Excellent customer service

IN THE WORKS VERY SOON:

l.  Free ipad and iphone for niche, ge and je purchase.

2.  Use of LED LCD to create awarenesss.