---------- Forwarded message ----------
From: Jorge Saguinsin <jorge.saguinsin@gmail.com>
Date: Sun, Feb 12, 2012 at 8:44 AM
Subject: Defining Our MVP (Heart of our 20l2 over all Strategy)
To: Melanie Bautista <hgmp.mgb@gmail.com>
Cc: Honey Lou Castillo <bpi.acctng@gmail.com>, Mad Elie <madz2424@gmail.com>
TO MGB
SUBJECT: DEFINING THE MVP FOR THE MEMORIAL PARK
1. At our meeting yesterday at HGLUMP, we went through the clarification of the USP of LUMP, namely, unequalled interment service.
Therefore, we should pound on this as we sell, communicate to our suspects. agents, and other sales force, partners
YOU HAVE TO CRAFT VARIOUS COMMUNICATIONS: TRI MEDIA HOW TO REACH THE INTENDED MARKET. PLEASE SHOW ME
We should always mind the critical things to interment:
l. Appearance of ISG, CSS,
2. The equipment: tent, CJ, all the other equipment, lowering device.
3. Food
4. Ceremonies.
2. Our MVP for the lot:
We are searching for words to define our MVP for the memorial park.
I tried to make one: " TO DEVELOP A PLACE FOR DESTINATION AND GATHERING OF LOVED ONES AND FRIENDS OF PEOPLE WHO WANT TO BE REMEMBERED IN A GRAND WAY"
As we write the business model canvass:
A. On the demand side:
l. PTM: upper C, lower B, those who have done so much in life
2. Customer link: sales force agent, CSS, textblast, email, social media
3. CUSTOMER BOND: TOP 25, excellent interment, birthday greetings, posting at the interment board (fix the one at LUMP) l23 greetings, events
4. Revenue: interment, upgrades, (more products: crematorium, ash crypts)
B. On the supply side:
l. Partners: Majorem Morong Lands suppliers
2. Key Resources: , memorial park, internet, interment equipment (to be most modern)
3. Key activites: development, landscaping, ground maintenance, TPM, 5s, blogging
Costs: development costs, maintenance, marketing expense, interment expense (needs to be controlled
ACTION DELIVERABLES REQUIRED:
1.PLEASE DETAIL THESE OUT, WORKSHOP the sbu so that they will understand. Please submit by Monday next week?
2. Please detail the communication plan (or include in the uncompleted tarps (big billboards) maihahabol pa ba?
Due by Friday by next week.
l. What are the messages?
2. What changes in the brochures, blogs
--
From: Jorge Saguinsin <jorge.saguinsin@gmail.com>
Date: Sun, Feb 12, 2012 at 8:44 AM
Subject: Defining Our MVP (Heart of our 20l2 over all Strategy)
To: Melanie Bautista <hgmp.mgb@gmail.com>
Cc: Honey Lou Castillo <bpi.acctng@gmail.com>, Mad Elie <madz2424@gmail.com>
TO MGB
SUBJECT: DEFINING THE MVP FOR THE MEMORIAL PARK
1. At our meeting yesterday at HGLUMP, we went through the clarification of the USP of LUMP, namely, unequalled interment service.
Therefore, we should pound on this as we sell, communicate to our suspects. agents, and other sales force, partners
YOU HAVE TO CRAFT VARIOUS COMMUNICATIONS: TRI MEDIA HOW TO REACH THE INTENDED MARKET. PLEASE SHOW ME
We should always mind the critical things to interment:
l. Appearance of ISG, CSS,
2. The equipment: tent, CJ, all the other equipment, lowering device.
3. Food
4. Ceremonies.
2. Our MVP for the lot:
We are searching for words to define our MVP for the memorial park.
I tried to make one: " TO DEVELOP A PLACE FOR DESTINATION AND GATHERING OF LOVED ONES AND FRIENDS OF PEOPLE WHO WANT TO BE REMEMBERED IN A GRAND WAY"
As we write the business model canvass:
A. On the demand side:
l. PTM: upper C, lower B, those who have done so much in life
2. Customer link: sales force agent, CSS, textblast, email, social media
3. CUSTOMER BOND: TOP 25, excellent interment, birthday greetings, posting at the interment board (fix the one at LUMP) l23 greetings, events
4. Revenue: interment, upgrades, (more products: crematorium, ash crypts)
B. On the supply side:
l. Partners: Majorem Morong Lands suppliers
2. Key Resources: , memorial park, internet, interment equipment (to be most modern)
3. Key activites: development, landscaping, ground maintenance, TPM, 5s, blogging
Costs: development costs, maintenance, marketing expense, interment expense (needs to be controlled
ACTION DELIVERABLES REQUIRED:
1.PLEASE DETAIL THESE OUT, WORKSHOP the sbu so that they will understand. Please submit by Monday next week?
2. Please detail the communication plan (or include in the uncompleted tarps (big billboards) maihahabol pa ba?
Due by Friday by next week.
l. What are the messages?
2. What changes in the brochures, blogs
--
To: Jorge Saguinsin
ReplyDeleteFrom: Melanie G. Bautista
After identifying the USP of HGLUMP which is unequalled interment service. We will make sure that this will improve.
I will communicate our MVP to all SBU
Our what to do next for La Union will be email today. Demand immediately the action to be taken especially with regards to interments.