November 29, 2016

Main Value Proposition for Chapel Memorial Service

BE a BIDDA: "BELIEVE, INSPIRE, DREAM, DO ACHIEVE"

What will the buyer of a chapel (funeral) memorial service value in the package he buys?   The casket, or  more.

What do we sell?

We sell memorialization:  that the loved one be remembered in a special way in a special way (our main mission statement for Holy Gardens memorial park.

How is it shown at CMS?

1. Casket, price and quality (the casket counts but not all.  Some funeral homes sell cheap caskets but can command premium price

2.  Plus:

     1.  Flowers and garden themes

    The number one want of customers of the bereaved is the judicious use of flowers.  They will pay premium price for quality and beautiful flowers.   Flowers is the best way to show love and devotion to the deceased loved ones.   That is why this post took extra efforts to show special flower arrangements.

    2.  Extras and other amenities:

       From Holy Gardens Community

Default features:

1   14 days embalming

2.  25 km free pick up, beyond + P5,000; up to 50 km P10,00 per km for low end;  P15,00 for high end

3.  7 nights 8 days home viewing;   3 nights and 4 days for chapel use;  beyond 3 nights,   2,000 per night for non aircon and 3,000 for aircon rooms of 50 sm or less

4.  Two tarps   - announcement and appreciation

5.  36 pp tributes

6.  free obits

7.  memory board

8.  Memory display

9.  Eburol  (free wifi)

10.  E libing

11.  Candles

12, Mass cards


Funeral pack

4.  funeral pack of  P300.00 consisting of coffee, creamer and sugar or 3 in 1 worth  1 night only 50 pcs for low end;   2 night for white rose up to gladioli
nightly for  cattleya up, with candies and cornick too

Playing cards:

  2 pcs China for low end;

  3 for wood bicycle brand  for wood casket

  6 for metal caskets

  10 for high end

 Water:

  Free water and dispenser  2 container  for low end

  Free water with dispenser for wood caskets 10  containers

 Free water with dispenser for metal caskets  20 containers

  Unli water for high end

Flowers:

  Spray for low end

  1 Corona for wood caskets up to  Cattleya

  2 Corona to be changed when they wilt and potted plants and simple themes up to  Carnation

  3.  Full flowers or plants at base of casket ;   theme bamboo or rattan at back

  4.  For 150, 000 and above:

       Garden or flower themes below the casket, and at the backdrop (with wire mesh or bamboo and tikiw;  fresh flowers should be 5t to 10,000 cogs

Van (18 pax)

 Free for 150,000 up to 200,000 one day

 Free for 300,000 up  for two days

Food:

   1.  free snacks worth P500,00 for wooden casket (30 to 48.500) on interment;with water;  free snacks for P1,000 for metal caskets up to 100,000

   2. Free hamburger with drinks chicken joy for 50 person for the 100,000 package;  free 100 pax or chicken bucket for 100 person for 150,000 package

   3. Free pakain on last night for package of P150,000 and above

Free miscellaneous:

   1.  Free for all paglalakad ng burial permit

   2  Free fee for priest for all metal caskets P500.

 Free:

   Free barangay escort for all (tayo magpapakain at mag sop)

  1.  2 uniformed escorts for wood caskets

  2, 4 uniformed escorts for metal caskets

  3.  band for procession for 200,000 and above

Thus we compare the funeral service:

The real P150,000:

                    Premium garden theme at LMP  P150,000

                              Memory display

                      A P150,000 package at Cosmopolitan

                                                   Set up for my brother by Royale (now Sympathy)



vs our P150,000

                       Manipis bulaklak; but our casket is top of the                                          line at the HGGMP chapel

                            Dapat siksik ng flowers; compare
                              with above flower arrangement


                         The customer spent P5t extra for this


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