December 07, 2013

Comments and suggestions on the drafts of corporate plans presented yesterday, December 4 2103

Memorandum:

December 5, 2013

TO     :   Ms Cynthia Cartago
              Brenn Garcia
              EPR
              EB

1.  Thank you for coming over to present your drafts of corporate plan, the beginning of which was November 12, 2013.  Our goal is to have final draft by December 15, 2013.

2.  Those who presented:    Cynthia for the Holy Gardens Group
                                             Eddie for Majorem Lending

     Ella did not present, although she a rough hard copy draft shown me.  She promised today in our early meeting to submit today.

3.  Comments in general:

   A.    Goals:        Balance this vs:

                          1.  Last years performance

                          2.  The size of the market, the opportunity that exists and your position in relation of the market.  If of example, the market is P2 billion and you sell only P5 million, you are not in the market.  You are not competitive or growing with the market.

                          3.  The break even sales/cf.  Will you able to meet your payables:   notes, trade, opex?   If not, you have to raise the bar.

                          4.  Your strategy;   if you want new products and your new products will add several zillions to your sales, add that to your sales, cash flow and net income targets

              Compare last year with target, show +-%,  with targets +-%, vs new targets +-%,

B Reality:  Be honest, realistic and exhaustive in this analysis

      A.  External:  macro market -  what is favorable to the industry that will boost your sale.  For HGMP, these are:

          1. Macro  Death rate and the number of at need (interments) as % of the total at need;

           2.  Govt  -   the SSS and GSIS  death benefits, that is where the money is;  are we exploiting this?

           3. Social and cultural  -  the growing trend towards cremation

           4. Economic  -  difficulty in putting up new memorial parks, and growing D and E market. (lower purchasing power)

WHAT WAS THE SBU RESPONSE?  ARE WE RESPONDING WELL OR NOT?

         1.  Internal:

             Manpower -  number and adequacy, training, morale, compensation, motivation, leadership, management skills and knowledge

             Methods (process)   are they in place, are they understood, are they executed/carried out well

             Machinery -  are they complete, are they state of the art, do they promote efficiency, lower cost, more production, are they maintained properly

            Money  -   accounting system, internal control, cost reduction, budgetting, auditing, monitoring, ROI,

           Leadership

           Contacts and network

           Learning

           Excellence

       How are they being utilized to sell more?

3.  How do we get there:   strategy 

1. Select three or 5 combination of activities and resources that match your internal and external analysis;  This is your road map and must be SMART.  List down your main strategies, say:

        New products;  HGMP

        Focus on agency development (placement) HGMP

       New products/services -  MLII -  bridge, bouncing check funding

       New products -  trading of souvenirs for interment
The others are:  operational integrity, discipline are ME (Manageable Execution) and by default to be done well

     2.  Strategy details:   FS and Gant chart:

     By functional areas or 4 Ms

     Function:   marketing (plan)  operational plan,  HR plan (recruitment training promotion, compensation, rewards)  and financial plan (sources of funds and repayment of obligations)

    By 4ms:  machinery, manpower, methods, money

Degree of confidence:

Other inclusion

1.  Admin plan

2.  Performance evaluation

3.  Reporting and monitoring requirements

For Majorem Lending:

The three products and services:

Financial

Non Financial   CAF and PMS

Renewable energy:

   Three separate strategies that conform to the above must be submitted.

For your guidance and information

ACTION AND ORDER:

I will see your updated DRAFTS ON DECEMBER 11, FINAL ON DECEMBER  16. 

FOR STRICT COMPLIANCE

JUS

     



CONFIDENTIALITY NOTICE/disclaimer:   The information contained herein is strictly confidential in nature and is the property of Holy Gardens Group and intended only for the intended recipient and its  retransmittal , reuse,reprinting or taking action other than the intended party is strictly prohibited. Holy Gardens assume no responsibility liability arising from such unauthorized use.

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