1. We have neglected this social media. Our posts before we resumed was September
2. The postings were bad and had wrong lay out.
Objectives;
1. To gather more leads/prospects and thus have more sales
2. To increase awareness in the community
WHAT:
1. Post regularly. (do not be followed up) This is assigned to CSS 1. If you do not have one, recruit.
CMO, please check the FOFF posting.
Very soon, we will use this for internet marketing
2. Know who died in the locality weekly; get in touch with the local civil registrar; health officer, and funeral parlors.
3. Standards for posting:
1. At the title: mention the name of the Deceased, from what town, and date of death,
2. Body: name, birthdate. death date, where born, the survivors, where his body lies in state and date of interment. Avoid mentioning/advertising the name of servicing funeral parlor
3. Bold name of the deceased. Center. proper spacing. Use the largest font.
4. label: date of death(do not put coma after the year otherwise the date will be separated from the year, name of deceased, name of the sponsoring SBU, the place of origin of the dead.
5. Sharing: with tweeter, with FB and Google plus (do you know how)
6. Try to get a picture as much as possible.
Posting at FOFF is one of the items that is graded in performance evaluation.
Let us be better this time.
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