Josiah Go, the Philippine guru on marketing, an Agora awardee for marketing education defines marketing as " continously serving customer needs and wants better than competition at a profit."
The key words are: continuously, satisfying, needs and wants, better than competition, and at a profit
Marketing is a key function of a business. Peter Drucker defines " business as an entity that creates customers"Without customers, there is no business. Our organization can not have more staff than there are customers.,
The role of marketing in a business:
l. A business has a Vision.
2. To achieve the Vision, it needs cash flow.
3. Cash flow comes from sales
4. Sales is achieved by having:
AATR
l. Awareness
2. Availability
3. Trial
4. Repeat Sales
All CMOs or ACMO, s, please explain via comments, asap.
For compliance.
JUS
Holy Gardens Memorial Park Group Customer Service, Excellence,Learning, Flexibility and Adaptability for all "Helping in the Grief of Many People"
The key words are: continuously, satisfying, needs and wants, better than competition, and at a profit
Marketing is a key function of a business. Peter Drucker defines " business as an entity that creates customers"Without customers, there is no business. Our organization can not have more staff than there are customers.,
The role of marketing in a business:
l. A business has a Vision.
2. To achieve the Vision, it needs cash flow.
3. Cash flow comes from sales
4. Sales is achieved by having:
AATR
l. Awareness
2. Availability
3. Trial
4. Repeat Sales
All CMOs or ACMO, s, please explain via comments, asap.
For compliance.
JUS
Holy Gardens Memorial Park Group Customer Service, Excellence,Learning, Flexibility and Adaptability for all "Helping in the Grief of Many People"
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